The Pink Book describes in detail your responsibilities as an accommodation business owner, as well as your rights.

These schemes focus on quality and customer service, helping you to add value to your business:

• Get quality assessed
• Welcome to Excellence - customer service training

Many people have access needs including those with hearing and visual impairments, wheelchair users, older and less mobile people and people with pushchairs.

You can appeal to a wider range of visitors and attract more business by making small adjustments to your facilities and providing accessibility information about your venue.

You'll find a range of tools and resources to help you accommodate people with access needs, such as how to write an access statement, marketing your business, and a compelling business case for making your premises more accessible on the Visit Britain website.

• Make your business accessible and inclusive

Cycling is a popular visitor past-time in Kirklees. Make sure you give cyclists every reason to visit, recommend your business and return.

• Business toolkit - Cycle Tourism

Find advice on understanding the international travel trade on the Visit Britain website.

Stand out from the crowd. How can you use local distinctiveness to promote your business: The South Pennines Local Distinctiveness Handbook